#198 S2 Episode 67 - Learn by Teaching — Real-Time Feedback Improves Your Sales Process with François Bourdeau

This episode of the Sales Transformation Podcast with Collin Mitchell features François Bourdeau, a Senior Account Executive and Founder of 5 on Friday, a venue where sellers practice the art of selling. François shares that, more than just practicing the pitch, salespeople need to also practice the skills of giving and receiving feedback. This back and forth from mentors provides fresh perspectives on your sales process that you can apply and assess immediately. Another vital skill is listening. As sellers, we need to refrain from simply waiting for the chance to blurt out your pitch and instead listen to what the client is saying. Be patient and be intentional with the frequency of your follow-ups.

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HIGHLIGHTS

01:39 Entering sales in tech pre-Y2K and starting a place to practice the craft 

05:33 Giving feedback is a skill that needs to be practiced too

10:27 Patience as a seller: Learn to listen and aim to educate

17:33 5 on Friday: Receiving feedback provides actionable improvement ideas

20:06 Connect with François and sign up with 5 on Friday

QUOTES

02:51 "I still fundamentally believe (sales) is one of the jobs that allows you the highest earning potential with the lowest barrier to entry. And I mean that in a good way. Anybody, really, can sell and I think it is an admirable trait."

11:30 "Your job really is just to wait, not to send that email every two days and check in or call and check in. They have a whole process internally... but waiting and being patient is probably one of the hardest things."

16:14 "You're coming there and there's got to be a consultative component. There's got to be some background. They're looking you to educate them, and if you can't, you're dead in the water."

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#198 S2 Episode 67 - Learn by Teaching — Real-Time Feedback Improves Your Sales Process with François Bourdeau
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