Sales Transformation

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#137 S2 Episode 6 - Theater Kid to Sales Leader at LinkedIn with Tiffany Heimpel

/ 28:03/S2:E6
This episode of the Sales Transformation Podcast with Collin Mitchell features Tiffany Heimpel, LinkedIn Marketing Solutions Canadian Lead. Her journey begins in school when she joined the theater. Like many others, her career path changed radically as she discovered a completely different world, in her case advertising. She would stumble upon the then-budding world of influencers and was a pioneer of the industry as we know it today. She mentions golden nuggets on personal branding and advises budding entrepreneurs not to fear failure. She shares the importance of vulnerability in your management style, as well as the value of being collaborative and adaptable with your team.

HIGHLIGHTS

03:25 A former theater kid discovers the advertising world

07:41 Tiffany decides to nurture her personal life

10:58 Being an influencer during its nascent stages and having Tweetups

13:27 Curating your personal brand and people's perceptions of you

17:54 Advice to entrepreneurs and building a team based on trust

23:26 How to be adaptable and collaborative with your team

25:54 Connect with Tiffany

QUOTES

07:58 "I have to get hobbies and create relationships. And so, honestly, I remember just being like, I don't know how to do this because coming from agency, your whole world is that."

11:40 "I found the influencer life when I started going to Tweetups and meeting people. I was meeting them from all different walks of life, like from government to pharma. Everyone had these moonlighting lives, if you will, and then we'd meet."

16:07 "You don't have to do more work like that. You just have to use those keywords in the work you're currently doing... Just start consistently using those 3 words or 5 words you want to be identified with."

20:09 "I have a degree in costume design. I've never taken a business class. Everything I know is from asking and being vulnerable and open to people telling me when I'm wrong and fixing stuff."

25:25 "You get to watch people develop, you get to hopefully take that diamond that might be covered in some dirt and shine it up and everyone is like wow, who is this magical I see? And you're like, I had a tiny part to play in that."

Learn more about Tiffany in the link below:

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#137 S2 Episode 6 - Theater Kid to Sales Leader at LinkedIn with Tiffany Heimpel

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